About Val
Joe Denneny
RESEARCH DIRECTOR
Biography
Joe is a marketing research and insights professional with extensive experience in all aspects and methodologies of marketing research. At AMF, Joe is responsible for the management of data collection (in-person, phone, online, mobile) and contracts, and coordinates with the top research suppliers in the country to assure valid, reliable and actionable research findings. Before joining the AMF team, Joe was Research Director / Manager for Knight Ridder, Pulitzer Publishing Co., Scarborough Research and Lowe’s. He has served as an adjunct professor of business at The University of North Carolina — Charlotte and Southern Illinois University — Edwardsville.
Brand Experience
- Charlotte Area Transit System
- Lowe’s Home Improvement
- NY Times Regional Newspaper Group
- Shelton Vineyards
- St. Louis Post-Dispatch
- The Carolina Panthers
- The Charlotte Observer
- The Foundation for the Carolinas
Fun Facts
- Driving over Independence Pass in a ’67 Austin Healey remains one of Joe’s most vivid memories
- His favorite quote is “You must be the change you wish to see in the world” by M. Gandhi
- Though a long-time resident of the South, Joe is still a New Englander at heart and visits Rhode Island, the Cape and Maine on a regular basis
- Joe was a competitive runner and coach for 25 years; coaching at the 1992 U.S. Women’s Olympic Marathon Trials and a nine-time finisher of The Boston Marathon
