About Val
Biography
As Market President, Val leads the Central California division for AMF Media Group. She has more than 20 years of experience assisting brands with marketing and communications, including with the McClatchy Company in three different California markets in the Central Valley and on the Central Coast. Her most recent role was Advertising VP/General Manager for The Tribune in San Luis Obispo, CA. Val is a graduate of Leadership San Luis Obispo Class 25. She serves on the board of the San Luis Obispo County YMCA and holds committee positions with the San Luis Obispo Chamber of Commerce and South County Chambers of Commerce.
Brand Experience
- Chevron
- Conoco Phillips
- Contemporary Resorts and Residences
- Sensorio Field of Light
- SESLOC Federal Credit Union
- SLO Tourism Business Improvement District
- Tenet Health Central Coast
- Visit Visalia
- YMCA
Fun Facts
- Val’s favorite place to travel is the Azores Islands — she’s been there four times and counting!
- The middle child of five siblings, Val is an aunt to 21 nieces and nephews and is passionate about nonprofit organizations that serve children
- In her spare time, she enjoys travel, hiking, gardening, interior design and wine tasting
- Her favorite quote is “Not all of us can do great things, but we can do small things with great love” by Mother Teresa